A new beginning

In a celebration of Swedish heritage, Avicii and Volvo take their first step together towards a new beginning.

Stockholm based creative agency Animal and Spotify teamed up to invite Avicii´s most devoted fans for an exclusive insight into the creative collaboration between Volvo and Avicii. Avicii’s beautifully revamped version of Nina Simone’s ‘Feeling Good’ soundtracks the anthem film, produced by Forsman&Bodenfors.

We produced the campaign website, available at www.spotify.com/anewbeginning

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